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Customer Feedback Management Solution

Published 04/17/2012 and rated Ratingstars4 4 out of 5 stars
by Robyn Valenzuela
What can you use the app for?

SuggestionBox is an application that businesses, organizations and non-profits can use to gather feedback from the public. It is an easy and automated way for organizations to listen to their customers, understand how their customers feel, respond to their questions and concerns, and connect with them. SuggestionBox is also an accessible way for customers to connect with businesses as well. The beauty of the SuggestionBox application is that it strives to make sure that the connection between the customer and company is not broken. Oftentimes, customers can feel that their feedback evaporates into a void and no one addresses their concerns. SuggestionBox works to make customers feel like their opinion is being noticed and that the organization cares. This in turn makes the customer service management process easier and more effective for organizations. SuggestionBox also has collaboration tools built into its packages so companies can work with their base on improvements or issues. Also SuggestionBox makes it easy for companies to promote their personal page through sub-domains, customization features and a growing community of "suggesters."

SuggestionBox screenshot
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What is the history and popularity of the app?

The team is made up of about 10 individuals and is based out of San Diego, California. They have been features on TV shows such as ABC 7 News and San Diego 6 News. The site has also been features in such publications as Women's World, TechCrunch and now! The site is in "Beta" mode right now, and is growing its own customer base and popularity.

What are the differences to other apps?

SuggestionBox seems different since it intends to help both the customers and the companies communication better with one another. Some applications simply focus on making customer service more manageable for the companies, and others are simply an outlet for customers to complain without intending for a true resolution. SuggestionBox is different because they do not want the company to drop the ball and they want the customer to walk away from the interaction feeling taken care of and with a good opinion of the organization. Additionally, the site has many unique features to its system including the ability to customize the application, tailor it to the company's motif and maintain open communication lines with the customer.

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How does the web app look and feel to use?

Navigating through the SuggestionBox site is very simple to do and they have made it very easy and intuitive for organizations to setup their own suggestion box and communication lines with their customers. Customers will find that using the SuggestionBox platform is very straight-forward and the entire system is customer-focused. Nothing is complicated here. SuggestionBox is just a simple, basic and engaging way for large organizations to communicate with and receive feedback from their clients. The only issue noted was that customers need to register to use the SuggestionBox features. Although the process for customers is pretty quick, some may be discouraged from expressing their concerns if they have to sign up for an account.

How does the registration process work?

Customers, or users who want to interact with companies on SuggestionBox, can register for a SuggestionBox account by visiting:

From there they will be asked to setup a username, email address and a password. Users will have to check that they accept the standard terms and conditions and privacy policy.

Companies who want to signup for the service and setup their own suggestion box can do so by starting at:

Companies will have a bit longer process to sign up and will need to include their names, contact information and billing information.

What does it cost to use the application?

Customers can register for SuggestionBox for free.

SuggestionBox for companies costs $$49.50 per month. This is the price per suggestion box with 1 internal user each. Companies can add access for additional internal users for $9.95 each. SuggestionBox offers a 30 day free trial of its service for companies. Additionally, there are no contracts and a money-back guarantee.

Who would you recommend the application to?

SuggestionBox is ideal for any company who is interested in maintaining excellent customer relations, but needs help with implementing a foolproof system that does so. SuggestionBox ensures that companies can stay connected to their customers and not lose track of issues and follow them through to resolution. For customers, SuggestionBox makes it easy for them to communicate with companies and ensure that their messages are directed to the best departments and should hopefully be resolved.

  • An online Suggestion box can be created with the personalized domain. The web address has the format ‘’.
  • ‘Suggestionbox dashboard’ enables a user following the suggestion made previously, as it travels through the subsequent stages of becoming a policy from being a mere concept.
  • The homepage has suggesters along with their suggestions displayed on it.
  • One can grow the suggestion box by adding an additional similar entity after logging in. Also, using the dashboard access to all ‘suggestionbox pages’ is possible. Add to this, the editing and updating one can do by the dashboard.
  • The companies are also able to know the response the other community members have shown on the suggestion made. Also direct communication to the person can be done.
  • ‘Customizable auto responders’, ‘standard status notifications’ also enable achieving the task smoothly.

SuggestionBox video

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SuggestionBox pricing

FREE - Permanently free version
Cheapest plan (per month) : $49.50
Most expensive plan (per month) : $49.50




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